Copywriting: Let’s Meet AIDA and KISS 

By Felicia Yulianti  Senior writer at ALVEO Copywriting is the art of writing and polishing text to a perfect sheen as a way of drawing in your target audience. A great piece of copywritten work can serve as a call to action that makes your audience respond in the ways you desire, thus potentially boosting your…

Blog Posts and Articles – Knowing the Differences for Business

By Prasiddha Gustanto Senior writer and editor at ALVEO  The world of business writing requires different approaches to producing written content depending on the situation. Some situations may call for a writer to make an article, while others may see the need for a blog post. These two types of writing, contrary to popular belief, are…

10 Hal Penting dalam Corporate Writing

By: Alif Arienzo, writer at Alveo Untuk menjadi ahli di suatu bidang, tentu saja ada hal dasar yang harus dipahami. Begitu juga untuk menjadi seorang penulis yang baik. Berikut adalah 10 hal penting yang harus diperhatikan penulis yang ingin berkecimpung di dunia Corporate Writing.     Kenali Pembaca Hal pertama yang dilakukan oleh seorang penulis…